Les Délices de Jussieu
Concept. A proposal for an Algerian pastry and takeaway counter on Place Jussieu in Paris. Not a commission.
The idea
A small counter on a large square has to be seen from far away and remembered at first sight. The identity starts from a Kabyle frieze and the colours of Algeria.
What was made
An emblem, a shop sign, a wall menu, posters and a loyalty card, and a site that walks you through the real neighbourhood in 3D up to the door.
Tell me what should stay.
A brand to sort out, a film to shoot, or a session in Paris. A few lines are enough. Say what it is, when, and where you are.